Brand: Nuzest
Art Direction & Marketing Collateral
Art Director: Lauren Rowe
Photographer: Andre Martin
Sylist: Gemma Lush
Nuzest approached me with a recipe for change—reimagining their brand presence to honor their unique story while evolving their visual identity to reflect their growth as Australia’s leading provider of premium plant-based supplements. Together, we crafted an authentic, organic approach that showcases the quality and integrity of their premium ingredients while highlighting how their products can seamlessly support good health in everyday life.
Inner Biome Blend
Inner Biome Blend
Nuzest’s Inner Biome Blend marks the launch of a new range of therapeutic 'Boosters' designed to complement their foundational products. Based on the insight that gut health influences both inner wellness and outer vitality, this blend supports happiness and energy from the inside out. The art direction embraces a botanical-inspired aesthetic, reflecting the flourishing transformation of the gut ecosystem that occurs with each dose of Inner Biome Blend.